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Egg-toggery

2008 Easter viral

client: Direct Design
project: Egg-toggery
agency: Direct Design
link: dda.co.uk/easter08

Our 2008 Easter viral was a flash AS3 egg customisation game, 'Egg-Toggery'. I was interface designer and prop designer, which meant illustrating and crafting the feel and style of the app.

Despite my props being illustrated with a distinct style, the response was so creatively impressive that entrants really made many of the eggs their own and demonstrated their own creative ability, but I still enjoy to make some eggs with 'out-of-the-box' props from my own fair hand...